Since 1915, The Service Agency has devoted its knowledge and combined experience in the industry to deliver quality insurance policies to individuals and businesses. We’ve been here for over a hundred years and will be here for many years to come.
Kris Flock
President
Kris is the owner of The Service Agency. He grew up on a dairy farm in Cashton, WI and attended UW-Lacrosse, majoring in Finance/Marketing. After meeting Ellsworth native, Heather Chartier, they married and relocated to Ellsworth in 1998. Kris joined the Army Reserves in 1995 and served on active duty for two campaigns, Operation Noble Eagle and Operating Enduring Freedom. He enjoys promoting our community and volunteering for various groups. Kris and Heather reside in Beldenville, WI with their children Halle and Kohl. He enjoys several outdoor activities including hunting, swimming, hiking, golf and spending time with family, friends and their pets, Maui and Kona.
Email Me:
krisf@theserviceagency.com
Becky Bechel
Personal Lines Account Executive
Becky joined the agency in February of 2014. With several years of Customer service and Insurance experience, she is here and ready to help you anyway she can. Becky lives near Ellsworth with her husband. She loves spending time with her grandkids, cooking and baking, camping and fishing with family.
Email Me:
beckyb@theserviceagency.com
Sara Place
Personal Lines Account Executive
Sara Place is a Customer Service Representative at The Service Agency. She joined our team in 1998. Sara is a lifelong resident of Ellsworth. She currently resides in Ellsworth with her husband Greg. Outside of work she enjoys spending time with friends, relaxing “up north” at the cabin, fishing, gardening, and cooking.
“I enjoy helping our many Service Agency customers and look forward to meeting new customers along the way”
Email me:
sarap@theserviceagency.com
Gordon Hies
Vice-President
Gordy has been in the insurance business for 43 years as an underwriter, risk manager and sales agent. He joined The Service Agency in 2005 specializing in commercial accounts to include public school districts, manufacturers, retailers and specifically jewelers. Gordy is a U.S. Army veteran having served on the DMZ in Korea. He is active now with the River Falls American Legion. His hobbies include Westerns, traveling and spending time with his two daughters and two granddaughters. Gordy and his wife reside outside of River Falls.
Email me:
gordonh@theserviceagency.com
Kenzi Rindahl
Marketing Coordinator
Kenzi joined The Service Agency in February of 2021 as a Marketing Coordinator. She lives near Ellsworth with her husband. In her free time, she loves spending time with family and friends, kayaking, being creative, and to be outside. Kenzi enjoys helping The Service Agency customers and is here to help in any way.
Email me:
kenzir@theserviceagency.com
Jarod Traynor
Agent
Jarod Traynor has been an insurance agent with The Service Agency since August 2018.
Before starting with The Service Agency Jarod worked locally as a finish carpenter: marketing, designing, and fabricating custom commercial and residential cabinetry and interiors for 10+ years. After successfully working directly with many homeowners and contractors from the area, Jarod now uses his knowledge and passion for small business and the trades to bring his clients a no nonsense and hassle free insurance experience.
Email Me:
jarodt@theserviceagency.com
Amanda Suter
Personal Lines Account Executive
Amanda joined The Service Agency in April of 2022. She lives outside of River Falls with her two kids, Ella and Weston and their corgi Riata. Outside of work she loves spending time with family and friends while riding horses, being outside and finding new fun restaurants. Amanda moved from southern MN to the area in 2018 and has loved the area and the people. She is looking forward to meeting and working with all The Service Agency customers!
Email me:
amandas@theserviceagency.com
Ruth Aldana-Ricketts
Customer Service Representative
Ruth joined The Service Agency in April 2022 as a Customer Service Representative. With many years of working in the community, she looks forward to helping clients with excellent service. She grew up in South Saint Paul, MN and moved with her husband to the Ellsworth in 2007. Ruth and her husband, Rob, enjoy spending time with their family, grandkids, their cat, Calli, and many friends. She enjoys gardening, outdoor art fairs, farmers markets, travel, outdoor music and festivals, theater, movies, canvas painting, cooking, day trips checking out quaint shops, and Mexican Food.
Email me:
ruthr@theserviceagency.com
Maui
Agency Greeter
Maui enjoys spending time at the office meeting all the customers that come in our doors every day. You’ll often find Maui roaming the halls of the Service Agency looking to help in any way possible!
Our Support Team
Customer Satisfaction
When you work with The Service Agency, you’ll experience the quality service and attention to detail that you can only find with an independent insurance agency.
